Advertising Manager jobs in Delaware

Are you ready to make a significant impact on patient lives? AstraZeneca is seeking an Associate Marketing Director for our Inhaled Respiratory division within the Biopharmaceuticals Business Unit. This role offers the opportunity to shape the future of our respiratory therapeutic area and lead the strategic implementation of brand strategy across HCP Personal Promotion. Join us and reimagine the patient journey!

Accountabilities

The Associate Director of HCP Marketing will lead the strategic direction, design, execution and measurement of all HCP Personal Promotion marketing strategies. Your focus will be on opportunity assessments, brand messaging, HCP segmentation, HCP insights, and sales force materials/resources. You will also develop, implement and optimize brand strategies and plans for HCP customers, specifically focused on personal promotion. Serving as the primary link between a large sales force and the brand team, you will be instrumental in driving our mission forward.

Essential Skills/Experience:

• Bachelor's Degree required; preferably in business, marketing or the sciences

• 5 years of Pharmaceutical or Healthcare experience; preferably in brand marketing, market access, market research/analytics, strategic planning or sales

• 3 years of US Pharmaceutical Marketing and Promotions experience

• Successful delivery of strategic and operational plans within a therapeutic or business area

• Demonstrated experience in working within cross-functional business units essential

• Strong Clinical skills

• Strong financial skill with the ability to assess and get results

• Strong presentation and negotiation skills

• Ability to successfully lead through ambiguity

• Successful experience leading change transformation

• Demonstrated learning agility

Desirable Skills/Experience:

• Advanced Degree in business, marketing, or the sciences

• Experience in HCP Marketing and/or pharmaceutical sales

• Experience in Insight/Market Research

• Experience related to Respiratory therapeutic area

• Experience across multiple promotional channels (Personal, Non-Personal, Omnichannel, Digital)

• Development of digital customer experiences and/or e-commerce

At AstraZeneca, we are on a journey to bring life-saving medicines to patients. Our role in contributing to decreasing mortality rates globally is clear. We are shaping the future by spotting scientifically-led commercial opportunities and acting now to operationalize and scale them. We are driven by the solutions we bring to the healthcare ecosystem. It powers us to make an impact at every step of the patient journey. We are constantly thinking big to answer new challenges. We push ourselves to start small and scale fast. The pioneers of digital and innovative solutions that have never been seen before.

Are you ready to join our journey? Apply now!

AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.