Digital Marketing Director jobs in Massachusetts

Digital Marketing Director develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Director leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Director reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to top management. The Digital Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Digital Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

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Global Marketing Director, Cardio-renal Disease
  • 10000136 - Director Marketing
  • Boston, MA FULL_TIME
  • Join AstraZeneca, one of the world’s most exciting bio-pharmaceutical companies, on a mission to turn ideas into life-changing medicines that improve patients’ lives and benefit society. We are looking for a Global Marketing Director to join our Biopharmaceuticals Business Unit. This is your chance to be part of a team that's constantly moving forward, agile and purposeful in our work. We're focused on the potential of science to address the unmet needs of patients around the world.

    Accountabilities:

    As a Global Marketing Director, you will be responsible for commercial strategy and planning to drive success for our product across indications from Phase 3 through to launch. You will shape product strategy with a tie to disease area strategies and insights, generate customer insights to inform clinical development plans and create differentiated brand strategies. You will also manage marketing relationships with agencies, vendor partners, consultants, and other third-party groups. This role will report to a Global Head of Marketing.

    Essential Skills/Experience:

    - Bachelor’s degree in Business, Medical or Life sciences degree

    - 10 years pharmaceutical commercial experience

    - Expertise in cardiovascular, renal and / or metabolic disease areas

    - Broad commercial experience including pre-launch and launch

    - Experience with revenue forecasting, budget/expense management, case development and management/ communication of brand performance.

    Desirable Skills/Experience:

    - An advanced degree (MBA, MSc or PhD) is preferred

    When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That’s why we work, on average, a minimum of three days per week from the office. But that doesn't mean we’re not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world.

    Why AstraZeneca?

    At AstraZeneca, we are driven by results and use our unique blend of science and commercial knowledge to spot opportunities and drive outcomes. We are part of an expansive healthcare ecosystem, connecting key players across the entire patient journey - driving winning situations by building a winning ecosystem. Our patient-first approach informs every decision we make. Here we believe in digging deep to understand what patients truly need, not what they think they need. With new product launches, there are always diverse and interesting challenges. We love it - the pace, the energy and buzz. To keep ahead in constant change we focus on what matters - the real innovations that will move the market forward.

    Are you ready to build a leading and meaningful career? Experience true commitment and investment in your development at AstraZeneca. Unlock varied opportunities and turn them into reality. Broaden your horizons and skills, from greater ownership to borderless development. Grow in new and unexpected ways with us!

    Apply now to be part of our mission to improve patients' lives!

    AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.

  • 4 Days Ago

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Digital Marketing Director
  • Netvirta
  • Boston, MA FULL_TIME
  • NetVirta is in the business of satisfying the world’s desire for better-fitting products. Since our MIT origins in 2008, we’ve partnered with medical professionals to provide patients with custom-fit ...
  • 8 Days Ago

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Director of Digital Marketing & Media Relations
  • Appalachian Mountain Cl
  • Boston, MA FULL_TIME
  • Location: AMC Headquarters, Boston, MAReports to: Chief Communications & Marketing OfficerSummary Description: The Appalachian Mountain Club (AMC) seeks a Director of Digital Marketing & Media Relatio...
  • 20 Days Ago

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Associate Director, Digital Strategy and Omnichannel Marketing
  • Proclinical Staffing
  • Cambridge, MA FULL_TIME
  • Associate Director, Digital Strategy and Omnichannel Marketing - Permanent - Boston, MA or Cambridge, MAProclinical is seeking a dynamic leader to drive the overall digital strategy and implementation...
  • 2 Days Ago

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Associate Director, Digital Strategy and Omnichannel Marketing
  • Proclinical Staffing
  • Boston, MA FULL_TIME
  • Associate Director, Digital Strategy and Omnichannel Marketing - Permanent - Boston, MA or Cambridge, MAProclinical is seeking a dynamic leader to drive the overall digital strategy and implementation...
  • 2 Days Ago

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Associate Director, Project Management (Digital Marketing)
  • Publicis Groupe
  • Boston, MA FULL_TIME
  • Company DescriptionDigitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. W...
  • 1 Month Ago

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Digital Marketing Director
  • Insight Global
  • Oklahoma City, OK
  • Insight Global's client in the biotech industry is seeking a Digital Marketing Director to join their team at their Okla...
  • 6/10/2024 12:00:00 AM

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Digital Marketing Director
  • Caterpillar
  • Irving, TX
  • Career Area: Marketing Job Description: Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're...
  • 6/10/2024 12:00:00 AM

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Digital Marketing Director
  • Blinds To Go
  • Paramus, NJ
  • Digital Marketing Manager Blinds to Go is looking for a data-driven, growth-focused Digital Marketing Director to assume...
  • 6/8/2024 12:00:00 AM

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Digital Marketing Director LR9W3X56
  • icreatives
  • Chicago, IL
  • Calling all marketing gurus! A top law firm is seeking a creative, goal-oriented, and experienced pro to serve as their ...
  • 6/8/2024 12:00:00 AM

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Digital Marketing Director
  • Robert Half
  • The ideal candidate will be responsible leading an effective marketing strategy to propel company growth. You will work ...
  • 6/7/2024 12:00:00 AM

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Digital Marketing Director
  • Home Care Powered by AUAF
  • Lincolnwood, IL
  • About Our Company Home Care Powered by AUAF is a fast growing, non-profit organization providing non-medical, in-home se...
  • 6/7/2024 12:00:00 AM

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Digital Marketing Director
  • Brandner Communications
  • Federal Way, WA
  • Summary: Want to be part of a creative, data-driven group tackling unique marketing challenges and audiences within the ...
  • 6/7/2024 12:00:00 AM

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Digital Marketing Director
  • Auxis
  • Plantation, FL
  • Position Summary: The Marketing Manager will be responsible for defining and executing the marketing and lead generation...
  • 6/7/2024 12:00:00 AM

Massachusetts is the 7th-smallest state in the United States. It is located in the New England region of the northeastern United States and has an area of 10,555 square miles (27,340 km2), 25.7% of which is water. Several large bays distinctly shape its coast. Boston is the largest city, at the inmost point of Massachusetts Bay, and the mouth of the Charles River. Despite its small size, Massachusetts features numerous topographically distinctive regions. The large coastal plain of the Atlantic Ocean in the eastern section of the state contains Greater Boston, along with most of the state's po...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Director jobs
$203,997 to $279,624

Digital Marketing Director in Asheville, NC
The more we know about our users, what they like or dislike, and ultimately their behaviors, the more we can optimize our digital marketing assets and improve acquisition costs.
January 15, 2020
Digital Marketing Director in Minneapolis, MN
The Digital Marketing Director holds ultimate responsibility for planning, development, implementation and analysis of internal and client marketing campaigns.
January 23, 2020
Digital Marketing Director in Mobile, AL
In addition to that, you must be passionate about digital marketing and must also have extensive marketing experience.
February 18, 2020