Email Marketing Specialist jobs in Nevada

Overview:
We are seeking a talented and experienced Marketing Specialist to join our team. As a Marketing Specialist, you will play a crucial role in developing and implementing marketing strategies to drive brand awareness and generate leads. You will collaborate with cross-functional teams to execute marketing campaigns and analyze data to optimize performance.

Duties:
- Develop and execute marketing strategies to drive brand awareness, lead generation, and customer acquisition
- Conduct customer segmentation analysis to identify target audiences and tailor marketing messages accordingly
- Create and manage email marketing campaigns using platforms such as MailChimp
- Perform A/B testing on various marketing channels to optimize campaign performance
- Utilize analytics tools to track and analyze key metrics, providing insights for continuous improvement
- Collaborate with the design team to create visually appealing marketing materials
- Assist in managing social media accounts and engaging with followers
- Stay updated on industry trends and best practices in digital marketing

Qualifications:
- Bachelor's degree in Marketing, Business, or related field
- Proven experience in developing and executing successful marketing campaigns
- Proficiency in CSS, HTML, and other web development languages
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Experience with marketing automation platforms such as HubSpot
- Familiarity with Adobe Creative Suite for graphic design purposes
- Knowledge of Google Analytics for tracking website performance
- Basic understanding of SQL for data analysis purposes

Job Type: Full-time

Benefits:

• 401(k)
• 401(k) matching
• AD&D insurance
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Professional development assistance
• Tuition reimbursement
• Vision insurance

Schedule:

• 8 hour shift

Ability to Relocate:

• Las Vegas, NV 89145: Relocate before starting work (Required)

Work Location: In person