Media Director jobs in Maryland
Media Director is responsible for leading a team of Media Planners and Buyers. Oversees research, development, and implementation of media plan. Being a Media Director negotiates client projects and develops client relationships. Ensures client budget and target audience is met. Additionally, Media Director may require a bachelor's degree and at least 5 years of experience in the field or in a related area. Familiar with a variety of the field's concepts, practices, and procedures. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of tasks. Leads and directs the work of others. A wide degree of creativity and latitude is expected. Typically reports to top management. (Copyright 2024 Salary.com)
Recently Added Media Director jobs
Director, Social Media & Influencers
- The Knot Worldwide
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Chevy Chase, MD
FULL_TIME
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Job Description
ABOUT THE ROLE AND OUR TEAM:
The Knot Worldwide (TKWW) is a global leader in wedding planning technology and editorial content for the wedding & baby industries across 19 brands in 15 countries. Not resting on our laurels, we are looking for a new leader to join our Consumer Marketing Team and build the future of our US Brands on Social Media. A key pillar in our growth strategy is transforming our flagship brand The Knot into a radically relatable brand — one that never sugarcoats, but helps couples find joy in chaos through honesty, transparency, and warmth— and empowers couples to take wedding planning from inspiration to action through our leading digital-tech planning platform. As a member of our Consumer Marketing team, the Director of Social Media & Influencers is responsible for creating a best-in-class social media and talent program that engages our customers of today and attracts our customers of tomorrow. They will be accountable for developing our social media strategy, investment ROI, and overall effectiveness of execution. This talented Director will oversee a large team of Social Media Strategists and channel managers and will be responsible for the performance of our various social media platforms, be the go-to authority for all cross-functional stakeholders, and will play a pivotal role in translating our brand tone of voice and style into our social media personality. The ideal candidate has a passion for social media, has their pulse on the cultural zeitgeist, and draws inspiration from an inclusive bank of references rooted in culture. They are comfortable working collaboratively in an exciting fast-paced environment and must bring a high level of corporate maturity, technical expertise, and overall brand taste to the role. This position will work closely alongside Publicists, Editors, Creative Directors, Media Sales Professionals, and Brand Strategists.
RESPONSIBILITES:- Create and drive our overall strategy on organic social to simultaneously meet core business objectives and ignite The Knot on social as a best-in-class engagement platform that prioritizes brand relevancy and audience engagement.
- Utilize business, customer and industry data to inform your strategy and continually optimize performance, recognizing that pivots at times improves impact.
- Conceptualize and oversee our influencer marketing strategy to engage with audiences across all stages of our marketing funnel.
- Lead our social-first approach to media by creating innovative content-creator programs to drive advocacy and increase ROAS.
- Guide and oversee how we appear, visually, on social to drive engagement through socially-native content while ensuring strong brand presentation alignment.
- Translate complex business objectives, (think multiple products and revenue engines), into innovative social media strategies.
- Constantly search for and propose new methods on social to extend our reach and discovery of TKWW brands by driving innovation across social media, activating on emerging channels, testing new channel features, and constantly keeping senior & executive leadership advised on cultural and social trends.
- Inspire us and our audiences by creating memorable series, and brand forward concepts to build brand awareness and salience.
- Lead and mentor a large team of social media managers, creative strategists, and influencer marketers.
- Prove that the work you’re doing is working and your budgets are justified by creating strong attribution measurement across social and influencers.
- Create a best-in-class community engagement strategy that delights our followers and top-of-funnel potential customers.
- Minimum 12 years of experience in brand marketing with extensive and proven work in social media and content creation.
- Minimum 7 years of experience managing and mentoring teams with a strong growth mindset to build a culture of optimistic leadership and impact.
- Strong ability to translate strategy and tactical plans into SLT presentations.
- Experience leading and providing technical feedback and applicable creative direction to creative teams including graphic designers and video editors.
- Experience managing annual budgets $1M along with experience showcasing ROI on budgets.
- Experience creating and overseeing influencer marketing programs.
- Proven ability and track record of fostering best-in-class social media across multiple platforms and channels and world-class community engagement.
- Working experience and knowledge of paid social and best-in-class paid social content.
- Strong instincts on reputation management, crisis communications and social de-escalation experience.
- Experiencing managing teams of 6
- Experience presenting directly to C-level executives.
- Experience working in an agency-free environment where a majority of work is done in-house.
- Experience creating quarterly and annual budget requests and proving ROI on spends.
- Proven experience successfully working with and fulfilling needs of multiple cross-functional teams.
- Experience in a brand marketing role at a SaaS company.
- Existing relationships with influencer agencies and managers.
- Familiarity with legal requirements for IP, commercial vs editorial distributions, and talent negotiation terms.
At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job if it sparks your passion to join TKWW and make a difference!
WHAT WE LOVE ABOUT YOU:- You Dream Big. You iterate and experiment to drive innovation.
- You Love Our Users. You keep our global community at the center of everything you do.
- You Do the Right Thing. You strengthen your team through respect, fairness, and inclusion.
- You Hustle Every Day. You favor urgency and own your outcomes.
- You Win Together. People are at the heart of our success and you play as a team.
We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter both in and out of the “office”. We offer flexible vacation, generous parental leave and prioritize initiatives that support the growth, development, and happiness of our people.
TKWW’s approach to the future of work : We embrace a remote culture and empower our employees to work wherever they feel most productive. To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; Boston, MA; Delhi, India; Galway, Ireland; London, England; Madrid, Spain; New York, NY; Omaha, NE; Portland, OR; and Washington, D.C.
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US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
U.S. Applicants: If you are a resident of California, Colorado, Washington State or New York City, please email statejobdescriptions@theknotww.com to request your state-specific job description. In the subject line, please add the specific job title of the role you are applying to. Please also be sure to specify your state of residence.
Organization
WHAT WE DO MATTERS:
Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide’s leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and more—help people take celebration planning from inspiration to action. When you join our global team, you’ll be a part of a diverse group of individuals passionate about serving and enabling our communities to celebrate the moments that make us. - Just Posted
Director of Social Media Marketing
- KMG Advisors
-
Baltimore, MD
PART_TIME
- Company Description KMG Advisors is a trusted financial consulting firm based in Baltimore, MD. We specialize in providing investment banking and advisory services to owners and investors of small to ...
- 11 Days Ago
Associate Media Director
- Response Labs
-
Baltimore, MD
FULL_TIME
- Response Labs is seeking an Associate Media Director to join our team at our Arlington, VA or Baltimore, MD office. The Opportunity As an Associate Media Director, you will be responsible for assembli...
- 24 Days Ago
Media Coordinator
- Media Works
-
Baltimore, MD
FULL_TIME
- Media Works LTD, a highly-respected, fast paced, energetic integrated media agency located in Baltimore, MD is looking for a Media Coordinator to join our growing team. Our agency thrives off collabor...
- 20 Days Ago
Early Commercial Director – Immunology
- 10000136 - Director Marketing
-
Gaithersburg, MD
FULL_TIME
- We are seeking a strategic commercial professional to effectively partner with our early stage: Candidate Drug Investment Decision (CDID) – Phase 3 Investment Decision (Ph3 ID), product teams, market ...
- 8 Days Ago
Global Brand Director - Respiratory Biologics
- 10000136 - Director Marketing
-
Gaithersburg, MD
FULL_TIME
- Are you ready to shape the commercial strategy of a key respiratory biologic product and help improve the lives of patients on a global scale? Join us at AstraZeneca and be part of orchestrating netwo...
- 3 Days Ago
Media Director jobs at Popular Companies
Associate Media Director
- Hearts & Science
-
- Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital ...
- 6/11/2024 12:00:00 AM
Media Director
- HDJ + Associates, Inc.
-
Pittsburgh, PA
- Job Description Our client is seeking a Media Director to provide media thought leadership, direct overall media strateg...
- 6/10/2024 12:00:00 AM
Associate Media Director
- Noble People LLC
-
New York, NY
- Job Description Who we are We are Noble People. A modern creative media agency. We develop original, bold and provocativ...
- 6/9/2024 12:00:00 AM
Media Director
- TDA_Boulder
-
Boulder, CO
- TDA is looking for a confident, hard-working, and motivated self-starter who can thrive in a fast-paced environment. Thi...
- 6/8/2024 12:00:00 AM
Social Media Director
- Ariat International
-
San Leandro, CA
- About the Role Ariat is looking for an outstanding Social Media Director to oversee our organic social media platforms a...
- 6/8/2024 12:00:00 AM
Retail Media Director
- Jellyfish
-
New York, NY
- At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who ex...
- 6/8/2024 12:00:00 AM
Media Director
- Premier Group Recruitment
-
- Media Director | Hybrid / Remote work available | $130,000 - $140,000 + Bonus | Great opportunity for growth | CPG/Retai...
- 6/7/2024 12:00:00 AM
Media Director
- Laughlin Constable
-
Chicago, IL
- We are looking for a Media Director to oversee a group of clients – including one of the agency’s largest clients in the...
- 6/7/2024 12:00:00 AM
About Maryland
Maryland (US: /ˈmɛrələnd/ (listen) MERR-əl-ənd) is a state in the Mid-Atlantic region of the United States, bordering Virginia, West Virginia, and the District of Columbia to its south and west; Pennsylvania to its north; and Delaware to its east. The state's largest city is Baltimore, and its capital is Annapolis. Among its occasional nicknames are Old Line State, the Free State, and the Chesapeake Bay State. It is named after the English queen Henrietta Maria, known in England as Queen Mary.
Sixteen of Maryland's twenty-three counties border the tidal waters of the Chesapeake Bay estuary and...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Director jobs
$144,585 to $189,584
Most Popular Cities in Maryland for Media Director Jobs
What does a Media Director do?
Media Director in Manchester, NH
Media directors are in charge of media coordinators and media buyers, working in tandem to ensure an advertising or outreach campaign goes according to the overall media plan.
January 30, 2020
Media Director in Madison, WI
Manage all web, social media, and email content, including the development of marketing strategies and the implementation of marketing plans across multiple platforms.
February 21, 2020
Media Director in New Brunswick, NJ
Social media directors help companies plan out social media strategies and brainstorm ways to connect with current and potential customers.
December 06, 2019