Search Engine Marketing Specialist jobs in Maryland

Hey there! 👋 We're Black Propeller, one of the fastest-growing digital agencies in the US. We create innovative digital marketing and advertising strategies that empower growth for our clients, and we have a blast doing it!

A little more about us...

• We hire exceptionally talented people and give them the space they need to excel. No micro-managing or glass ceilings here!
• We're an agency built for the present and the future. Our approach to paid media blends technology with the human touch in a unique way. And we are committed to building a work environment that seamlessly integrates team members working both remotely and in-office.
• We doubled in size and revenue in 2021, 2022, and 2023, and our goal is to do the same again in 2024!

Now that you know a little about us, let's talk about the role...

As a Paid Seach Manager you'll work on our Paid Media team managing a portfolio of clients to ensure they get amazing results from their PPC campaigns. More specifically, you'll be:

• Directing and managing all paid search strategies on Google Ads and Microsoft (Bing) Ads for your clients.
• Collaborating with our Paid Social team to help guide paid social strategies.
• Working with our CRO/Design team to help them produce conversion-optimized landing pages and creative assets to support your campaigns.
• Delegating and managing work among to the Paid Media Coordinators and Specialists on your team.
• Serving as the lead point of contact for your clients and managing those relationships.

And now most importantly, let's talk about you! We should definitely talk if...

• You have 2 years of experience directly managing PPC campaigns with monthly budgets exceeding 10k.
• You're confident leading strategy for a diverse portfolio of clients.
• You're an excellent communicator who builds and maintains strong relationships with clients.
• You’re a strong writer, a strength that comes through in all of your ad copy.
• You're passionate about digital marketing and always hungry to learn and improve.
• You work hard but you like to have fun too.
• You have a deep understanding of Google Analytics and GA4.

Bonus points for:

• Experience with Paid Social Advertising
• A working knowledge of the Hubspot Marketing platform
• Extensive experience in e-commerce PPC advertising

If you've read this far, and you check all the above boxes, you may be thinking to yourself...

Why Join the Black Propeller Team?

As a part of Team BP, you will truly have the opportunity to make a significant impact on the agency and your career. We think that's pretty exciting!

On top of that, we offer some pretty great perks and benefits:

• Medical, Dental, and Vision insurance
• Life insurance
• 401K plans with matching contributions
• Flexible PTO
• 11 paid holidays per year
• Bonus opportunities

Black Propeller is committed to being an Equal Opportunity Employer. We take pride in creating a work environment that promotes the performance and well-being of all employees regardless of race, age, religion, gender identity, sexual orientation, parental status, or disability. We hire and build our company from a variety of backgrounds, skills, and perspectives and have developed a strong culture that celebrates the diversity of all of our employees. If you share our values and passion for marketing, we can't wait to meet you!