Top Advertising Executive jobs in Minnesota
Top Advertising Executive develops the vision, strategy, plans, and tactics required to create advertising concepts and campaigns that deliver results and meet organizational objectives. Oversees the creation and implementation of all advertising campaigns. Being a Top Advertising Executive identifies media channels and directs the placement of all advertisements and the development of promotional materials. Measures campaign effectiveness and return on investment using sales and profit data analysis. Additionally, Top Advertising Executive innovates new advertising methods and initiatives using advertising industry experience and competitive intelligence. Requires a bachelor's degree in marketing, advertising or equivalent. Typically reports to top management. The Top Advertising Executive manages a business unit, division, or corporate function with major organizational impact. Establishes overall direction and strategic initiatives for the given major function or line of business. Has acquired the business acumen and leadership experience to become a top function or division head. (Copyright 2024 Salary.com)
Recently Added Top Advertising Executive jobs
Account Executive
- HOT DISH ADVERTISING
-
Minneapolis, MN
FULL_TIME
-
About Hot Dish Advertising:
Since naming ourselves after the popular Minnesota staple, hotdish, we’ve served up the right blend of savvy strategy, smart creative, and unprecedented results for our franchise brands. We would not have become authorities on franchise development marketing if we weren’t willing to take risks, be resilient, and do what we love. That’s the core of our culture. We care about the work we do, the way we do it, and who we do it for.
Our Values:
Passionate about our clients, our team and the work we produce.
Curious to learn more, improve skills, use new programs, open to change and test new creative solutions to help our clients achieve their goals.
Smarty Pants to challenge what has been done before and prove out a better solution that delivers results.
Playing to win by willing to hustle and politely persist to meet or exceed our goals.
Respectful of everyone. Open minded to the needs of others and work to help improve along the way. Teaching and showing without judgment.
Fun and thrive off partnering with other high-energy team members and clients!
Job Overview:
Our Account Executives are the face of our agency for our clients. They are the day-to-day contact for their clients and serve as the communications and strategy lead with guidance and oversight from their Account Director.
Account Executives have a pulse on every aspect of their accounts – from digital campaign performance (cost per lead, lead quality percentage, cost per sale) to project status/needs and everything in between.
Account Executives treat their clients’ businesses like their own and recognize opportunities to take the business to the next level while setting project timelines and ensuring that deadlines are met.
They are building skills in marketing and communication, which they use to set the foundation for their clients’ marketing and media plans and ongoing account support.
Account Executives initiate work with the internal teams by providing direction to the creative or media teams.
Responsibilities:
Build long-lasting, mutually beneficial relationships with clients and team members by:
Exhibiting our agency core values every day.
Being a strong, effective communicator in person, over the phone and in writing.
Recognizing new ideas or projects for clients where applicable to reallocate budget or win more client work.
Fostering a strong, open environment for collaboration across departments and projects.
Recognizing great work/effort across the agency.
Serve as the day-to-day contact for clients and direct internal team regarding projects or direction by:
Writing creative and media briefs that set the team up for success with the necessary details of the project, and blog tickets that tie back to the overall strategy per client.
Leading internal and external meetings (project kick-offs, project presentations, internal meetings, client status calls, etc).
When onboarding clients, preparing the meeting agenda and handouts, participating in the discussion, and taking detailed notes and next steps for the client and the agency.
Leading the process to obtain the digital/social/CRM account access.
Provide strategic oversite on the accounts in which you manage by directing and disseminating information to your cross functional team members by:
Reviewing all project deliverables and providing thoughtful/critical feedback to ensure the work is aligned with what was directed in the creative brief, media brief, job ticket, blog ticket or change ticket.
Noting feedback clearly in Workamajig (project management software) and following the internal and client review process correctly.
Reviewing and analyzing SEMRush reports and providing recommendations for website optimizations based on the data.
Sharing client wins across the agency and documenting the success for a case study.
Collaborating with the Media Team to analyze lead data throughout the month to determine path forward to improve client KPIs.
Support Project Managers to work with cross functional leaders to assign resources and project timelines by:
Identifying the internal and external resources needed for the project at hand.
Educating the Project Manager about the project and collaborate to set up the project into the agency workflow.
Being aware of project timelines and statuses to ensure work is progressing as anticipated.
Escalating workload/deadline issues with the Leadership Team.
Collaborating with other Account Executives/Coordinators to adjust project priorities to meet a client deadline.
Develop marketing and media plans for clients by:
Drafting the plan objectives, strategies and tactics and budget allocation and collaborate with the Account Director to finalize.
Working with media vendors or publication reps to develop radio and industry awareness recommendations to include in the plan.
Providing the Media Team with direction for developing the media plan, review their recommendations relative to the strategy and support them to present the plan recommendations in the marketing plan deck.
Finalizing the flowchart together with the Media Team to recommend client budget breakouts between media costs and agency time.
Creating a Project List, which specifies agency hours and hard costs associated with the plan.
Ensuring any ongoing updates to the plan, Project List and Flowchart as approved by the client are current.
Manage budgets and billing process for clients by:
Drafting S&Es for approved media placements for internal approval and get client approval.
Assisting the Project Manager to identify project needs for them to prepare project estimates.
Tracking project profitability through the project management tool.
Reviewing actualized media flowcharts each month to confirm delivery is occurring.
Mentor any Account Coordinator you may share clients with by:
Recognizing great work and giving constructive feedback when necessary.
Clearly stating the objective of assignments and setting them up for success.
Helping them prioritize their work and timelines as needed.
Coaching on how to be effective communicators, both internally and externally, by leading certain aspects of client status calls or presentations.
Benefits
Generous vacation, sick, and paid time off
Medical, dental, and vision coverage
Quarterly and Annual Bonus programs for all employees
Ability to work from home, along with included equipment needed for a home office work environment (desk, chair, computer, computer accessories, etc.)
Fun Agency outings and events planned throughout the year
Annual tuition reimbursement, with a passing grade
12 Weeks Paid Maternal/Paternal Leave
Qualifications and Skills
2-4 years agency experience preferred
Bachelor’s degree in marketing, communications, or related field of study.
Working knowledge of basic agency process, client engagement, and budget management.
Solid understanding of advertising and marketing principles
Franchise brand experience is a preferred, but not required
Why Hot Dish
Smart Leads. Impact Follows.
We connect more people to franchise brands, deliver more quality franchise leads, and spark more brand loyalty to ignite success. We have served over 500 franchise brands across consumer, franchise development, and employee campaigns. With 23 years of experience growing brands, we are the #1 ranked franchise supplier by Entrepreneurial Magazine.
Our purpose is to ignite success for our clients, our agency and each other. We are an impact agency that is strategically led, creatively driven, and client focused. We succeed when our clients succeed. In a fast-paced environment, our values guide and propel us forward, and that is what our teams thrive on.
At Hot Dish, we believe in empowering people and offering opportunities for development, as well as professional growth. We value strong, positive relationships in all areas: with each other, our clients and our greater community. We work in an authentically fun culture celebrating the small and large achievements along the way. - 1 Day Ago
Advertising
- Starkey Hearing Technologies
-
Prairie, MN
FULL_TIME
- We are seeking a dynamic, hard-working Advertising Promotions Representative that will be responsible for assisting the Manager of Workshop Territories on projects for our Starkey customers related to...
- 6 Days Ago
Customer Success Specialist
- Cuneo Advertising
-
Bloomington, MN
FULL_TIME
- We have nothing of greater value than our people. For over 40 years, we have built strong teams of confident, creative people with a high degree of initiative, discipline, and respect. We respect the ...
- Just Posted
Customer specialist
- Cuneo Advertising
-
Bloomington, MN
FULL_TIME
- For over 40 years, we have built strong teams of confident, creative people with a high degree of initiative, discipline, and respect. We respect the uniqueness of every individual and encourage every...
- 24 Days Ago
Advertising Intern
- Star Tribune
-
Minneapolis, MN
INTERN
- The Star Tribune is the Upper Midwest’s largest news organization, with audience numbers consistently in the top five in the country amongst regional and national peers. Building on an extraordinary l...
- 1 Day Ago
Advertising Manager
- Forum Communications Company
-
Saint Cloud, MN
FULL_TIME
- ABOUT THE COMPANY We are a family-owned media and technology company that has been providing trustworthy, quality journalism and business solutions for more than a century. We've always been in the bu...
- 1 Day Ago
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Advertising Executive (Clerical) - VISTA
- UNIVERSITY OF CENTRAL OKLAHOMA
-
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Art Director
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-
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Entry Level Sales Representative - Verizon
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-
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Verizon Account Executive Entry Level
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-
Dallas, TX
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Community Manager
- AAM
-
Wilmington, NC
- Primarily responsible for providing community management, administrative support, and effective customer service to desi...
- 6/9/2024 12:00:00 AM
Advertising Executive
- New Times
-
Santa Maria, CA
- Job Description Job Description Join our Team! Do you love San Luis Obispo? Do you want to help local businesses succeed...
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*IMMEDIATE HIRE* - Entry Level Sales Verizon
- RTA
-
Phoenix, AZ
- Job Description Job Description ARE YOU LOOKING FOR AN EXCITING CAREER WITH UNLIMITED GROWTH POTENTIAL? RTA is one of th...
- 6/7/2024 12:00:00 AM
Community Manager
- AAM
-
Indianapolis, IN
- If you are looking to join a team that takes pride in a high-performing culture, with specific focus to empower employee...
- 6/7/2024 12:00:00 AM
About Minnesota
Minnesota (/ˌmɪnɪˈsoʊtə/ (listen)) is a state in the Upper Midwest and northern regions of the United States. Minnesota was admitted as the 32nd U.S. state on May 11, 1858, created from the eastern half of the Minnesota Territory. The state has a large number of lakes, and is known by the slogan the "Land of 10,000 Lakes". Its official motto is L'Étoile du Nord (French: Star of the North).
Minnesota is the 12th largest in area and the 22nd most populous of the U.S. states; nearly 60% of its residents live in the Minneapolis–Saint Paul metropolitan area (known as the "Twin Cities"). This area i...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Top Advertising Executive jobs
$312,538 to $419,602